Maximising Salesforce Marketing Cloud
- Posted: 11th October 2018
Most marketers already understand the importance of personalisation, contextual marketing and multi-channel communications. In a nutshell, these tactics play a crucial part in helping you build an effortless brand experience that attracts, retains and delights customers.
The real challenge facing you and your marketing team is actually learning how to maximise your use of software like the Salesforce Marketing Cloud (SFMC), and to put these tactics into action for the best possible results.