The Adobe Marketing Cloud is a comprehensive and integrated set of digital marketing solutions. Eight tightly integrated solutions offer marketers a complete set of marketing technologies that focus on analytics, web and app experience management, testing and targeting, advertising, audience management, video, social engagement and campaign orchestration, all on a single platform. The tie-in with Adobe Creative Cloud also makes it easy to quickly activate creative assets across all marketing channels.
Adobe introduced the Adobe Marketing Cloud in 2012, as the marketer’s go to for digital experience solutions. Adobe built this cloud through both the acquisition of leading specialist products and in-house product development. The Marketing Cloud offers solutions for every industry, from travel and hospitality to retail, media or telecommunications. They now boast thousands of brands worldwide, including two thirds of Fortune 50 companies, who rely on Adobe Marketing Cloud with over 30.4 trillion transactions a year.
The Adobe Marketing Cloud platform essentially gives you everything you need to get deep insight into your customers, build personalized campaigns and manage your content and assets. All your data and content is brought together in one place, allowing you to create and execute exceptional customer experiences. Celerity is a certified Adobe Marketing Cloud partner, and our unequalled Adobe teams take a results-driven approach to customizing Adobe products to work within your existing environment – designing, implementing and managing a platform solution that is scalable, cost-effective and reliable.
As an Adobe Marketing Cloud partner, our team specialises in five of the Adobe Marketing Cloud solutions: Adobe Campaign, Adobe Analytics, Adobe Experience Manager, Adobe Target and Adobe Audience Manager. Adobe Campaign can automate the execution of mobile, social, email and offline campaigns, whilst Adobe Analytics is a leading solution for applying real-time analytics and detailed segmentation across all marketing channels. Adobe Experience Manager is a digital experience management solution that enables brands to deliver engaging digital experiences across all devices, including desktop and mobile.
We can integrate these solutions into your existing environment and customize them to your particular needs – enabling you to deliver seamless, cross-channel automated marketing communications to your customers.