Celerity Appoints Two New Adobe Hires to Enhance Adobe Skillset
- Posted: 9th June 2017
Celerity has appointed two new ex-Adobe consultants to oversee the company’s drive to become digital marketing architecture experts and build a global practice.
Ammar Qadri joins as Senior Vice President Consulting whilst Dirk Wybe de Jong takes the role of Vice President Digital Marketing. The pair will be based in London but will operate globally, supporting Celerity’s US and European teams. Both new hires have previous experience at Celerity but since left for Adobe where they spent 18 months, and five years respectively.
Ammar has a Masters in Project Management whilst Dirk has a Masters in Information Systems Management. They bring with them extensive knowledge of the Adobe Experience Cloud and how to integrate Adobe platforms effectively to deliver superior marketing campaigns.
Dirk comments: “Celerity currently has unrivalled expertise in Adobe Campaign, but customers increasingly need assistance integrating multiple platforms within Adobe Experience Cloud. I’m pleased to be re-joining the team and applying my experience at Adobe to help customers optimise their marketing strategy and get the most out of their Adobe investments.”
Ammar adds: “Whilst Celerity already offers an excellent integration service, we hope to enable even more effective cross selling and assimilation of complementary Adobe products.”
Luke Pigott, Celerity’s Chief Executive Officer, continues: “At Celerity we have had huge success in delivering campaign excellence with Adobe Campaign. We’re delighted to have Ammar and Dirk back on board to help expand our provision to provide a wider view of the Adobe software set, including Adobe Analytics, Audience Manager, Target and Experience Manager. We are already building the practice further through actively hiring more Adobe consultants, working on on global Adobe solution projects, and cross-training existing staff on other Adobe products.